Many property owners every year successfully sell their own real estate and pocket the commission for themselves. Commissions in a real estate transaction can be substantial and may provide a property owner with a sufficient amount of motivation to sell their property themselves without a real estate broker or agent. The average commission on a real estate transaction is 6-7% or just under $20,000.
For sale by owner generally means a more aggressive price from a property owner. Fore sale by owners tend to be a little more motivated than property owners who go through a real estate broker and agent. Real estate that is being offered for sale by the owner requires a little more scrutiny than real estate professionals who are required to have professional liability insurance.
Real estate that is advertised for sale by owner is the best way to find "For Sale By Owner" real estate listings. Internet searches for "For Sale by Owner" will yield many listings from motivated sellers who have attempted to cut the red tape by selling their property themselves. For sale by owner web sites offer home sellers and real estate buyers step-by-step assistance.
Property owners considering the option of selling their property without the assistance from real estate professionals should get started by adding a little more curb appeal to their property. The first step in selling real estate is making the property as marketable as possible. This may mean painting inside and out, planting flowers making deferred routine maintenance or other household repairs. Spend a little more time than usual on landscape design. Replace the address numbers on the building and keep the property clean and ready to be shown at anytime.
There are some property owners what must first thoroughly clean the property inside and out. Real estate that is being marketed as for sale by owner will not generally have the benefit of a real estate professional telling them that the house needs to be clean, from top to bottom, inside and out. Make sure the house doesn't smell. It may be prudent to spray fabric furniture with an order neutralizer and use a carpet freshener before you vacuum the carpets. For homeowners who may need to paint, select a neutral color and remove all personal photos when showing the property.
Clutter is another significant problem that most people don't recognize as significant and it is. Shampoo the carpet and contact your favorite charity for anything you or your family members haven't used in six or more months. If you have not looked for it in a year, throw it out it is clutter. For sale by owner properties tend to be smaller homes in any community. Clutter makes a small home seem smaller. Have a couple of neighbors walk through and invite them to voice their honest opinion and take their advice.
One of the reasons a " for sale by owner" property may not sell is the price. Property owners should do their homework learn how real estate is priced especially when they live. Spend as much time as possible talking to other "For Sale By Owner" property owners and learn from their mistakes and advice.
A real estate attorney is a must for any "For Sale By Owner" real estate transaction. Look for successful "For Sale By Owner" transactions and ask for a real estate lawyer referral. Real estate lawyers can be extremely helpful on many levels like evaluating a complex mortgage, help with contracts and the closing process.
After you have cleaned and painted inside and out, tended to the landscape and gotten rid of the clutter, consider building a web site for your "For Sale By Owner" real estate. Plan on taking up to four photos for each room and provide room dimensions along with benefits and features. Learn to network, keep a small scrapbook with you that reflect the essence of the property. When you are offering your real estate in a "For Sale By Owner" transaction you are the marketing agent and in a buyers market the seller must be creative.
Plan an open house event with elaborate but not overpowering lawn signs. Real estate signs should say "For Sale By Owner" make sure your event is advertised well in advance in the newspapers. Consider advertising on cable networks, they tend to be very cost effective especially when you consider the commission you will make from the sale.
Richard Rizza is a Home Business Development Expert and Professional Marketing Consultant. He is in the top income earner in the Home Business industry. To learn insider secrets and powerful marketing strategies from the pros to help you explode your home business empire, sign up for Richard's FREE cutting edge Ezine go to http://richardrizza.com and click on the link. |
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